Overview
What do Bill Gates, Henry Ford, J. P. Morgan, Mary Kay Ash, andWalt Disney all have in common? Uncompromising vision, awillingness to take risks, and exceptional business acumen. Notonly did these individuals amass great fortunes, theyrevolutionized the business world and helped shape society as weknow it. Theirs are just a few of the stories collected in thisanthology of commercial ingenuity.
Drawing on a wealth of sources, this priceless collection brings tolife extraordinary achievements, many of them forgotten or littleknown: how Robert Morris, the preeminent merchant of the eighteenthcentury, financed the American Revolution with his personal credit;how Ray Kroc used a shrewd real estate strategy to turn a falteringhamburger franchise operation into the McDonald's fast food empire;and how Mary Kay Ash built a billion-dollar direct sales cosmeticscompany by preaching a message of economic empowerment towomen.
Enlightening and fascinating, Forbes(r) Greatest Business Storiesof All Time celebrates larger-than-life ambition, inspiredleadership, wheeling and dealing, and hard work.
Forbes is a registered trademark of Forbes Inc. Its use is pursuantto a license agreement with Forbes Inc.
Drawing on a wealth of sources, this priceless collection brings tolife extraordinary achievements, many of them forgotten or littleknown: how Robert Morris, the preeminent merchant of the eighteenthcentury, financed the American Revolution with his personal credit;how Ray Kroc used a shrewd real estate strategy to turn a falteringhamburger franchise operation into the McDonald's fast food empire;and how Mary Kay Ash built a billion-dollar direct sales cosmeticscompany by preaching a message of economic empowerment towomen.
Enlightening and fascinating, Forbes(r) Greatest Business Storiesof All Time celebrates larger-than-life ambition, inspiredleadership, wheeling and dealing, and hard work.
Forbes is a registered trademark of Forbes Inc. Its use is pursuantto a license agreement with Forbes Inc.
This book title, Forbes Greatest Business Stories of All Time, ISBN: 9780471143147, by Forbes Magazine Staff, Daniel Gross, published by Wiley (October 24, 1996) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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