Monster Transformation (Conquer Your Digital Fears, Be AI Ready, and Focus on What Matters to Your Organization)

A hands-on guide to preparing your company for AI-powered digital transformation

In Monster Transformation: Conquer Your Digital Fears, Be AI Ready, and Focus on What Matters to Your Organization, a team of veteran digital leaders delivers an expert guide to digital transformation that focuses on the competencies and your employees will need to have—and develop—to enable your organization to function in a world defined by generative artificial intelligence. The authors explain the knowledge, behaviors, and attitudes required to navigate an impactful digital transformation, offering you a methodical approach to meeting the technological moment.

You’ll learn how to begin, complete, and sustain a digital transformation and how to scale that transformation throughout your company. You’ll also find:

• Examples of transformation blockers and obstacles, as well as the steps you need to take to eliminate and overcome them
• Interviews with more than 30 transformation professionals providing real-world insights into the process
• Incisive case studies, hands-on scenarios, chapter exercises, and actionable takeaways you can apply immediately at your own organization

Perfect for managers, executives, and other business leaders, Monster Transformation is a practical handbook for implementing the world’s newest, most exciting technologies in your company. It’s a hands-on, no-nonsense guide for leaders who want to stop talking and planning about theoretical digital transformation and, instead, make a real difference, right now.

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