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Strategic Customer Service (Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits)

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ISBN: 9781400252879
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$19.99
SKU:
9781400252879
Availability:
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Minimum Purchase:
25 units
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Minimum Order: 25 copies per title

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Overview

Any organization can win more customers and increase sales if they learn to be more strategic with their customer service.

When customers complain, employees respond. The typical service model is riddled with holes. What about people and businesses who never speak up, but never come back? Learn to actively reach out, prevent problems, and resolve issues in ways that boost loyalty.

Strategic Customer Service is a data-packed roadmap that shows you how. This invaluable resource distills decades of research on the impact of great versus mediocre service. Complete guidelines and case studies explain how to:

  • Gather and analyze customer feedback
  • Empower employees to fix problems
  • Track your impact on revenue
  • Generate sensational word of mouth
  • Tap opportunities to cross-sell and up-sell

Strategic Customer Service draws on over 30 years of research from companies such as 3M, GE, and Chick-Fil-A to teach you how to transcend a good business into a profitable word-of-mouth machine that transforms the bottom line.

Why settle for passive service? Make a business case for ramping up operations—and get the tools for making it pay off. Transform customer service into a strategic function, and reap benefits far exceeding investments.

While major retailers like Amazon may carry Strategic Customer Service (Managing the Customer Experience to Increase Positive Word of Mouth, Build Loyalty, and Maximize Profits), we specialize in bulk book sales and offer personalized service from our friendly, book-smart team based in Portland, Oregon. We’re proud to offer a Price Match Guarantee and a streamlined ordering experience from people who truly care.

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Product Details

Author:
John Goodman
Format:
Paperback
Pages:
288
Publisher:
AMACOM (December 17, 2024)
Language:
English
Audience:
General/trade
ISBN-13:
9781400252879
ISBN-10:
1400252873
File:
HarperChristian-Nelson0510-20250510.xml
Folder:
HarperChristian
List Price:
$19.99
Country of Origin:
United States
Case Pack:
34
As low as:
$10.19
Publisher Identifier:
P-TNELSON
Discount Code:
A
Page Edges:
Non-Gilded
Words of Christ:
Black Letter
Pub Discount:
65
Weight:
10.88oz
Dimensions:
6.01" x 9" x 0.84"
Imprint:
AMACOM

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