Overview
Technology and social media tools have made it easier than everfor companies to communicate with consumers. They can listen andjoin in on conversations, solve problems, get instant feedbackabout their products and services, and more. So why, then, are mostcompanies not doing this? Instead, it seems as if customer serviceis at an all time low, and that the few companies who are choosingto focus on their customers are experiencing a great competitiveadvantage. At Your Service explains the importance ofrefocusing your business on your customers and your employees, andjust how to do it.
- Explains how to create a culture of empowered employees whounderstand the value of a great customer experience
- Advises on the need to communicate that experience to theircustomers and potential customers
- Frank Eliason, recognized by BusinessWeek as the 'mostfamous customer service manager in the US, possibly in the world,'has built a reputation for helping large businesses improve the waythey connect with customers and enhance their relationships
At Your Service will appeal to leaders, managers,business owners, customer service professionals, and anyone whowants to learn how to add value to their organization.
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