Overview
Build your confidence, increase your value, and make a lasting impactāa brand authenticity expert shares her most powerful secrets.
Everyone in marketing is talking āauthenticity.ā Which means making a personal or professional brand should be simpler than ever, right? What could be easier than ābeing yourselfā?
Simple? Sure. But easy? Not so much.
Why? Because authenticity is unfiltered, unapologetic, and honest. Authenticity owns its imperfections and takes responsibility for mistakes. It shows up on the good and bad days. In short, authenticity feels scary. No wonder we try to brand ourselves as someone else we think will be more appealing than our real selves.
Jessica Zweig founded the SimplyBe. agency to revolutionize an authenticity-first approach to branding. With Be: A No-Bullsh*t Guide to Increasing Your Self Worth and Net Worth by Simply Being Yourself, she shares her most powerful secrets for building authenticity, service, and real connection into your winning brand. āIām opening up the freakinā vault to SimplyBe.ās best-in-class, trademarked methodologies, tools, and frameworks for clearing away everything thatās keeping the real you from shining through,ā she says, including:
ā¢ Branding ReinventedāForget the hacks and tricks, itās time to learn what personal branding is really about.
ā¢ Embracing Your Sh*tāAll that stuff you think you need to hide? Thatās actually your most important resource!
ā¢ Your Vibe Attracts Your TribeāLearn to magnetize the people who most want to support you (and theyāre out there).
ā¢ Your Personal Brand HologramĀ®āSimplyBe.ās universal framework can crystallize your utterly unique brand platform.
ā¢ The Supernovaā¢āCreate winning content with the secret sauce of consistency and clarity.
ā¢ The Pinnacle Content Frameworkā¢āTake the stress out of strategy and find the most direct, effective path toward your goals.
ā¢ Getting Social Media RightāStop chasing trends and learn the 10 sustainable, evergreen principles for online connection.
ā¢ Living Your BrandāTake your authentic personal brand where it matters most: offline and into your relationships, your workplace, and the way you show up in the world.
āWe are living at an inflection point,ā says Jessica Zweig. āFor any brandābusiness or personalāthe game is no longer about eyeballs, but engagement. No longer about impressions, but impact. Content is no longer king, clarity is. Your best strategy? Service and generosity. Your best solution? Authenticity.ā Here is a powerful guide for connecting with others, changing lives, and moving the world forward as only you can.
This book title, Be: A No-Bullsh*t Guide to Increasing Your Self Worth and Net Worth by Simply Being Yourself - 9781649630506, ISBN: 9781649630506, by Jessica Zweig, published by Sounds True (January 17, 2023) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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