Branded Content and Entertainment in Advertising (A Theoretical and Empirical Study of Creative Advertising Practices)

ISBN: 9781032316420
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$54.99
SKU:
9781032316420
Minimum Purchase:
25 units
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Minimum Order: 25 copies per title

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Overview

This volume analyses branded content through a theoretical and empirical study to examine the factors that have led to exponential growth and the adaptation of creative advertising processes in the creation of branded content.

This book title, Branded Content and Entertainment in Advertising (A Theoretical and Empirical Study of Creative Advertising Practices), ISBN: 9781032316420, by María Rodríguez-Rabadán Benito, published by Taylor & Francis (November 28, 2024) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer Branded Content and Entertainment in Advertising (A Theoretical and Empirical Study of Creative Advertising Practices) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

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Product Details

Author:
María Rodríguez-Rabadán Benito
Format:
Paperback
Pages:
190
Publisher:
Taylor & Francis (November 28, 2024)
Language:
English
Audience:
College/higher education
ISBN-13:
9781032316420
Dimensions:
6.125" x 9.1875"
File:
TAYLORFRANCIS-TayFran_241204053933487-20241204.xml
Folder:
TAYLORFRANCIS
List Price:
$54.99
Country of Origin:
United States
Pub Discount:
30
Series:
Routledge Studies in Marketing
As low as:
$48.39
Publisher Identifier:
P-CRC
Discount Code:
H
Weight:
12.375oz
Case Pack:
1

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