Broadcasting in the 21st Century by Richard Rudin, 9780230013186

Broadcasting in the 21st Century

Broadcasting in the 21st Century by Richard Rudin, 9780230013186
ISBN: 9780230013186
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Overview

Broadcasting has undergone rapid and substantial changes following recent advances in modern technology. This innovative new book provides a comprehensive guide to the cultural, political, economical and technological factors that make broadcasting what it is today. Beginning with a chronological narrative of the history of broadcasting it goes on to consider key issues in the development of radio, television and the internet, including the impact on audiences and the growth of "broadcasting on demand." Concluding with a discussion of what the future holds for digital broadcasting, this book provides media students with a vital insight into the past, present and future of broadcasting.

This book title, Broadcasting in the 21st Century, ISBN: 9780230013186, by Richard Rudin, published by Palgrave Macmillan (October 15, 2011) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

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Product Details

Author:
Richard Rudin
Format:
Paperback
Pages:
244
Publisher:
Palgrave Macmillan (October 15, 2011)
Language:
English
Audience:
College/higher education
ISBN-13:
9780230013186
ISBN-10:
023001318X
Weight:
13.36oz
Dimensions:
6.14" x 9.3" x 0.545"
Case Pack:
38
File:
Macmillan Trade-macmillan_us_academic_onix21-2016-0424-20160425.xml
Folder:
Macmillan Trade
As low as:
$21.42
List Price:
$42
Publisher Identifier:
P-STM
Discount Code:
A

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