Overview
Key features include:
• Clear signalling of introductory, intermediate and advanced content
• An entire chapter dedicated to data visualisation, introducing Tableau for storytelling with data
• Motivational cases throughout showing how the theory relates to real life
• A wide variety of end-of-chapter exercises to test your understanding of the topics covered
• Online examples and datasets to help you master your analytics skills through hands-on learning
Lecturers also have access a range of online resources developed to support teaching, including a Teaching Guide, solutions to end-of-chapter exercises, PowerPoints and a testbank.
Business Analytics: Applied Modelling and Prediction is suitable for undergraduate and postgraduate students of Business Analytics.
Dr James Abdey is an Associate Professor (Education) in Statistics at The London School of Economics and Political Science (LSE).
This book title, Business Analytics (Applied Modelling and Prediction), ISBN: 9781529774092, by James Abdey, published by SAGE Publications (December 18, 2023) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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