Marketing

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Cult of Analytics (Data analytics for marketing) - 9781138837997

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ISBN: 9781138837997

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Business Networking (Innovation and Ideas in Theory and Practice)

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ISBN: 9780367460280

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Tourism Marketing (In the Age of the Consumer) - 9780415726368

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ISBN: 9780415726368

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Promoting and Marketing Events (Theory and Practice)

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ISBN: 9780415667333

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Non-standard Collection Management - 9781138363205

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Hospitality Marketing (Principles and Practices)

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ISBN: 9781032030265

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Events Marketing Management (A consumer perspective) - 9780415533584

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ISBN: 9780415533584

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Value in Marketing (Retrospective and Perspective Stance) - 9781032084626

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ISBN: 9781032084626

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Strategic Sport Communication (Traditional and Transmedia Strategies for a Global Sports Market) - 9780367898724

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ISBN: 9780367898724

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Routledge Handbook of Football Marketing - 9780367886073

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ISBN: 9780367886073

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The Routledge Companion to Contemporary Brand Management

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ISBN: 9781032242392

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Modern Advertising and the Market for Audience Attention (The US Advertising Industry's Turn-of-the-Twentieth-Century Transition) - 9781032083353

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ISBN: 9781032083353

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Marketing for Cultural Organizations (New Strategies for Attracting Audiences - third edition) - 9780415626972

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ISBN: 9780415626972

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Macro-Social Marketing Insights (Systems Thinking for Wicked Problems) - 9780367785475

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ISBN: 9780367785475

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Global Business (Competitiveness and Sustainability) - 9781032096209

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ISBN: 9781032096209

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Entrepreneurial Marketing and International New Ventures (Antecedents, Elements and Outcomes) - 9781032336633

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ISBN: 9781032336633

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Engaging Brands (A Customer-Centric Approach for Superior Experiences) - 9781138587014

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ISBN: 9781138587014

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The Customer Experience Model - 9780367513641

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ISBN: 9780367513641

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Creating Brand Cool (Brand Distinction in the Online Marketplace)

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ISBN: 9780367693145

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Contemporary Issues in Branding - 9781138368545

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ISBN: 9781138368545

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The Business of Data (Commercial Opportunities and Social Challenges in a World Fuelled by Data) - 9781138385672

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ISBN: 9781138385672

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Social Media Storms (Empowering Leadership Beyond Crisis Management) - 9780367425272

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ISBN: 9780367425272

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Applied Marketing Analytics Using R

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ISBN: 9781529768725

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Marketing for Tourism, Hospitality & Events (A Global & Digital Approach)

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ISBN: 9781529628081

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Book Yourself Solid for Chiropractors (The Fastest, Easiest, Most Reliable System for Getting More Patients Than You Can Handle, Even If You Hate Marketing and Selling)

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ISBN: 9781394222575

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Engaging the Heart in Business (A Revolutionary Market Approach Based On Love) - 9781138610804

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ISBN: 9781138610804

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Earn a Million Plus (The Little Known High-Income Occupation of Media Buyer)

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ISBN: 9781631955792

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Industry Influencer (Growing Your Brand Through Meaningful Connections and Engagement Online)

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ISBN: 9781631954818

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Business NOT as Usual (Success Strategies for Building a Pandemic Proof Business) - 9781631953422

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ISBN: 9781631953422

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Business NOT as Usual (Success Strategies for Building a Pandemic Proof Business)

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ISBN: 9781631953460

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Picture Your Profit (How a Visual Story Can Elevate a Brand and a Team)

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ISBN: 9781631950377

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Guerrilla Publicity (Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars)

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ISBN: 9781642799293

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Strategic Luxury Management (Value Creation and Creativity for Competitive Advantage)

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ISBN: 9780367858377

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Corporate Branding (Areas, arenas and approaches)

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ISBN: 9780415721127

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Sport Consumer Behaviour (Marketing Strategies)

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ISBN: 9780367552435

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Brand Metrics (Measuring Brand Efficacy along the Customer Journey) - 9780367765040

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ISBN: 9780367765040

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Responsible Fashion Business in Practice (Sustainable Concepts and Cases across the Fashion Industry) - 9781032259178

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ISBN: 9781032259178

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Online Place Branding (The Case of Hong Kong) - 9780367695798

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ISBN: 9780367695798

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Global Advertising, Attitudes, and Audiences

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ISBN: 9780415860895

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Smashvertising (How to Crush Your Competition with Ads that Buyers Can't Resist)

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ISBN: 9781632652065

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Understanding Business: Markets (A Multidimensional Approach to the Market Economy) - 9780415405010

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ISBN: 9780415405010

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Pricing and Human Capital (A Guide to Developing a Pricing Career, Managing Pricing Teams, and Developing Pricing Skills) - 9781138900530

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ISBN: 9781138900530

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From Brand Vision to Brand Evaluation

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ISBN: 9781856177733

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Adolescents, Family and Consumer Behaviour (A Behavioural Study of Adolescents in Indian Urban Families) - 9781032239057

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ISBN: 9781032239057

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Transforming Relationship Marketing (Strategies and Business Models in the Digital Age) - 9780367548186

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ISBN: 9780367548186

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Strategic Marketing Planning

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ISBN: 9781856176170

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Strategic Brand Management in Higher Education - 9781032178363

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ISBN: 9781032178363

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The Routledge Companion to Identity and Consumption

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ISBN: 9781032340258

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