Overview
A book about introductory quantitative analysis, the authors show both how and why quantitative analysis is useful in the context of business and management studies, encouraging readers to not only memorise the content but to apply learning to typical problems.
Fully up-to-date with comprehensive coverage of IBM SPSS and Microsoft Excel software, the tailored examples illustrate how the programmes can be used, and include step-by-step figures and tables throughout. A range of ‘real world’ and fictional examples, including "The Ballad of Eddie the Easily Distracted" and "Esha's Story" help bring the study of statistics alive.
A number of in-text boxouts can be found throughout the book aimed at readers at varying levels of study and understanding
- Back to Basics for those struggling to understand, explain concepts in the most basic way possible - often relating to interesting or humorous examples
- Above and Beyond for those racing ahead and who want to be introduced to more interesting or advanced concepts that are a little bit outside of what they may need to know
- Think it over get students to stop, engage and reflect upon the different connections between topics
An ideal resource for undergraduates taking introductory statistics for business, or for anyone daunted by the prospect of tackling quantitative analysis for the first time.
This book title, Business Statistics Using EXCEL and SPSS, ISBN: 9781848602205, by Nick Lee, Mike Peters, published by SAGE Publications (January 28, 2016) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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