Overview
Campaign Boot Camp 2.0 is basic training for future leaders who hear a call to service—a voice of conscience that springs from their vision, ideas, and values—and want to translate that call into positive change. Pelosi outlines the seven essential steps to winning: identify your call to service, define your message, know your community, build your leadership teams, raise the money, connect with people, and mobilize to win. Each chapter concludes with a “Get Real” exercise so readers can personalize and integrate these ideas into individual efforts.
In this edition, Pelosi updates the book’s “Call to Service” profiles of political leaders and their calls to service; details the expanding role of social media, the Internet, and technology as message multipliers; explores challenges unique to women candidates; and expands on the power of volunteers.
This book title, Campaign Boot Camp 2.0 (Lessons from the Campaign Trail for Candidates, Staffers, Volunteers, and Nonprofits), ISBN: 9781609945169, by Christine Pelosi, published by Berrett-Koehler Publishers (March 5, 2012) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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