Overview
This book provides readers with an overview of the complex subjectof counterfeiting in the twenty-first century-not the traditionalnotion of counterfeiting fake currency, but the counterfeiting ofluxury goods, pharmaceuticals, engine parts, etc. Filled withcompelling stories such as how Glad trash bags have been faked aspart of a scheme to launder drug money, this book offers real-worldexamples of how counterfeiting can occur and how readers canprotect their products and brands from it. Leaving no stoneunturned, this valuable resource also provides legal remedies,authentication guidance, and digital measures companies can use tofight the effects of counterfeiting on their bottom line.
David M. Hopkins (Denver, CO) is Director of International BusinessPrograms in the Daniels College of Business at the University ofDenver. Lewis T. Kontnik (Greenwood Village, CO) is principal andfounder of Reconnaissance International, the publisher ofAuthentication News, an international newsletter that coverscounterfeiting prevention issues.
Mark Turnage (Denver, CO) is the CEO of Applied OpticalTechnologies PLC, one of the largest providers ofanti-counterfeiting technology to governments and companiesworldwide.
This book title, Counterfeiting Exposed (Protecting Your Brand and Customers), ISBN: 9780471269908, by David M. Hopkins, Lewis T. Kontnik, Mark T. Turnage, published by Wiley (April 18, 2003) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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