Customer success teams are being created in companies to quarterback the customer lifecycle and drive adoption, renewals, up-sell and advocacy. The Customer Success philosophy is invading the boardroom and impacting the way CEOs think about their business. Today, Customer Success is the hottest B2B movement since the advent of the subscription business model, and this book is the one-of-a-kind guide that shows you how to make it work in your company.
From the initial planning stages through execution, you'll have expert guidance to help you:
- Understand the context that led to the start of the Customer Success movement
- Build a Customer Success strategy proven by the most competitive companies in the world
- Implement an action plan for structuring the Customer Success organization, tiering your customers, and developing the right cross-functional playbooks
This book title, Customer Success (How Innovative Companies Are Reducing Churn and Growing Recurring Revenue), ISBN: 9781119167969, by Nick Mehta, Dan Steinman, Lincoln Murphy, Maria Martinez, published by Wiley (February 29, 2016) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
Unlike Amazon and other retailers who may also offer Customer Success (How Innovative Companies Are Reducing Churn and Growing Recurring Revenue) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.
Prefer to work with a human being when you order Customer Success (How Innovative Companies Are Reducing Churn and Growing Recurring Revenue) books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!