Digital Luxury (Transforming Brands and Consumer Experiences) - 9781526458940

The fashion and luxury industries have been well-established for centuries, but the new disruptive digital environment is causing these industries to rethink their business case and adapt their brand offerings for consumers and experiences both online and offline, mixing physical place and digital space: phygital.

This exciting new text, the first on this timely subject, written by an expert author explores the current malaise and offers ways forward through a mixture of research and practice-led examples.

This book title, Digital Luxury (Transforming Brands and Consumer Experiences) - 9781526458940, ISBN: 9781526458940, by Wided Batat, published by SAGE Publications (September 27, 2019) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer Digital Luxury (Transforming Brands and Consumer Experiences) - 9781526458940 books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

Prefer to work with a human being when you order Digital Luxury (Transforming Brands and Consumer Experiences) - 9781526458940 books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!