Overview
After highlighting the different contexts and purposes, strategies and tactics, programmes and processes of management research, the authors provide detailed coverage of the relevant research approaches and methods. They discuss the interrelationship of theoretical and empirical research, and how these apply to practice. The implications of using quantitative and qualitative methods are examined, and practical advice is given on the available analysis techniques and software packages.
This book title, Doing Research in Business and Management (An Introduction to Process and Method), ISBN: 9780761959502, by Dan Remenyi, Brian Williams, Arthur Money, Ethné Swartz, published by SAGE Publications (September 14, 1998) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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