Dragons at Your Door (How Chinese Cost Innovation Is Disrupting Global Competition) by Ming Zeng, Peter J. Williamson, 9781422102084

Dragons at Your Door (How Chinese Cost Innovation Is Disrupting Global Competition)

Dragons at Your Door (How Chinese Cost Innovation Is Disrupting Global Competition) by Ming Zeng, Peter J. Williamson, 9781422102084
ISBN: 9781422102084
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Overview

The new competitive challenge from Chinese businesses is like nothing seen by Western companies since the Japanese arrived twenty years ago with their cars and consumer electronics. To fend off these fierce competitors, managers must forget yesterday's image of Chinese companies as producers of cheap, low-quality imitations flooding world markets. In fact, by strategically implementing what the authors call cost innovation, Chinese firms are advancing into high-end products and industries and competing for such high-value activities as engineering, design, and even R&D. The first book to examine this new competitive force, Dragons at Your Door exposes the strategies, strengths, and weaknesses of these fast-rising Chinese competitors, surfaces the underlying logic that enables Chinese firms to attack high-end industries, and provides critical new insight into these very different competitors.

This book title, Dragons at Your Door (How Chinese Cost Innovation Is Disrupting Global Competition), ISBN: 9781422102084, by Ming Zeng, Peter J. Williamson, published by Harvard Business Review Press (July 1, 2007) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

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Product Details

Author:
Ming Zeng, Peter J. Williamson
Format:
Hardcover
Pages:
239
Publisher:
Harvard Business Review Press (July 1, 2007)
Language:
English
ISBN-13:
9781422102084
ISBN-10:
1422102084
Weight:
19.6oz
Dimensions:
6.5" x 9.6"
Case Pack:
28
File:
TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20200304160623-20200609.xml
Folder:
TWO RIVERS
As low as:
$18.24
List Price:
$32.00
Publisher Identifier:
P-PER
Discount Code:
C

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