Overview
Tired of ending each day feeling like you accomplished nothing that truly mattered? Your biggest goals keep getting pushed aside by endless distractions?
Legendary success and productivity coach Brian Tracy reveals the game-changing secret: eat your frogs first. Tackle your most challenging, most important task at the start of each day—everything else becomes easier.
This isn't just another time management book. It's your blueprint for stopping procrastination and taking control.
Tracy's battle-tested system gives you 21 powerful principles:
- Plan every day in advance like a pro
- Break overwhelming tasks into manageable pieces
- Upgrade key skills to accelerate results
- Identify and eliminate constraints
- Build unstoppable momentum
The fourth edition delivers brand-new tools:
- New chapter: "Form New Habits, Become a New Person"—rewire your brain for automatic productivity
- Four "accelerators": calendar organization, productivity, self-discipline, and task completion systems
- Complete discussion and action guide: turn insights into immediate results
The three essentials—decision, discipline, and determination—are within your reach. With practical action guides in every chapter, you'll transform overwhelm into achievement.
Your most important goals are waiting. It's time to eat that frog.
While major retailers like Amazon may carry Eat That Frog!, Fourth Edition (21 Great Ways to Stop Procrastinating and Get More Done in Less Time), we specialize in bulk book sales and offer personalized service from our friendly, book-smart team based in Portland, Oregon. We’re proud to offer a Price Match Guarantee and a streamlined ordering experience from people who truly care.
We’re trusted by over 75,000 customers, many of whom return time and again. Want proof? Just check out our 25,000+ customer reviews—real feedback from people who love how we do business.
Prefer to talk to a real person? Our Book Specialists are here Monday–Friday, 8 a.m. to 5 p.m. PST and ready to help with your bulk order of Eat That Frog!, Fourth Edition (21 Great Ways to Stop Procrastinating and Get More Done in Less Time).