El Cerebro Dividido / The Divided Mind (Maneras de prestar atención y construir el mundo / Ways to Pay Attention and Build the World) (Spanish Edition)

ISBN: 9788411212878
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SKU:
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Minimum Order: 25 copies per title

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This page features either the Spanish-English bilingual edition of this title or a full Spanish title.If you do not intend to purchase this bilingual/Spanish title, just search again to find the English edition of this title.

Overview

Olvidemos todo lo que creíamos conocer acerca de las diferencias entre los dos hemisferios cerebrales, porque en buena medida es erróneo. Lo importante no es lo que hace cada hemisferio –ambos participan en todo–, sino en cómo lo hace cada cual. La principal diferencia es el modo en que manejan la atención. Necesitamos que un hemisferio preste más atención a los detalles mientras que el derecho se ocupa del resto. Resultado: uno de los hemisferios aprovecha mejor el mundo, el otro lo comprende de manera más adecuada. La atención no solo es receptiva, sino que altera y crea activamente el mundo en que habitamos. Por tanto, la forma de prestar atención a algo –o de no prestarle atención– tiene gran importancia. Este libro nos ayudará a percibir aquello que nuestra peculiar cultura nos enseña a no detectar.

Let's forget everything we thought we knew about the differences between the two cerebral hemispheres, because it is largely wrong. The important thing is not what each hemisphere does – both participate in everything – but how each one does it. The main difference is the way they handle attention. We need one hemisphere to pay more attention to detail while the right hemisphere takes care of the rest. The result: one hemisphere makes better use of the world, the other understands it more adequately. Attention is not only receptive, but it actively alters and creates the world we inhabit. Therefore, the way you pay attention to something – or not pay attention to it – is of great importance. This book will help us to perceive what our peculiar culture teaches us not to detect.

This book title, El Cerebro Dividido / The Divided Mind (Maneras de prestar atención y construir el mundo / Ways to Pay Attention and Build the World) (Spanish Edition), ISBN: 9788411212878, by Iain McGilchrist, published by Editorial Kairos (June 25, 2025) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

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Product Details

Author:
Iain McGilchrist
Format:
Paperback
Pages:
80
Publisher:
Editorial Kairos (June 25, 2025)
Imprint:
Editorial Kairos
Release Date:
June 25, 2025
Language:
Spanish
Audience:
General/trade
ISBN-13:
9788411212878
ISBN-10:
8411212874
Dimensions:
4.25" x 7.25"
File:
Eloquence-IPG_01012025_P8124417_onix30_Complete-20250101.xml
Folder:
Eloquence
List Price:
$16.95
Pub Discount:
60
As low as:
$9.66
Publisher Identifier:
P-IPG
Discount Code:
C

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