Overview
Ā
In EMOTION BY DESIGN, Hoffman shares lessons and stories on the power of creativity drawn from almost three decades of experience withinĀ Nike. A celebration ofĀ ingenuityĀ and a call-to-arms for brand-builders to rediscover the human element in forming consumer bonds, EMOTION BY DESIGN is an insiderās guide to unlockingĀ inspirationĀ within a brandĀ and buildingĀ stronger emotional connections with consumers, using Hoffmanās three favorite guiding principles:
- Creativity is a Team Sport
- Dare to be Remembered
- Leave a Legacy, Not Just a Memory
Ā
With fascinating stories about Nikeās most famous campaigns, EMOTION BY DESIGNĀ shares Hoffmanās philosophy and principles on how to create an empowering brand that resonates deeply with people by unlocking the creativity within your organization and unleashing it out into the world.
This book title, Emotion By Design (Creative Leadership Lessons from a Life at Nike), ISBN: 9781538705599, by Greg Hoffman, published by Grand Central Publishing (April 5, 2022) is available in hardcover. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
Unlike Amazon and other retailers who may also offer Emotion By Design (Creative Leadership Lessons from a Life at Nike) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.
Prefer to work with a human being when you order Emotion By Design (Creative Leadership Lessons from a Life at Nike) books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!