Overview
190 million female consumers . . . $4.4 trillion in buying power . . . one book--the national bestseller now in paperback and newly revised--that tells you how to reach them.
She knows business. She knows women. And she definitely knows better than anyone on Madison Avenue how to bring them together. Faith Popcorn, America's leading trend forecaster, shows that no one can succeed in business or successfully start one without understanding how to market to women.
She knows business. She knows women. And she definitely knows better than anyone on Madison Avenue how to bring them together. Faith Popcorn, America's leading trend forecaster, shows that no one can succeed in business or successfully start one without understanding how to market to women.
This book title, Eveolution (Understanding Woman -- Eight Essential Truths That Work in Your Business and Your Life), ISBN: 9780786884414, by Faith Popcorn, published by Hachette Books (June 13, 2001) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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