Overview
An inside look at leadership practices that enabled the world'sleading shipping company to outthink and outperform its competition
Using firsthand accounts from top leaders at FedEx, FedExDelivers explains how the company became an internationalpowerhouse and one of the most trusted global brands by usingleadership practices that tapped into the creativity and commitmentof its employees.
Both a compelling business story and a prescription for businesssuccess, FedEx Delivers presents a model to show how thesepractices created and sustained an innovation culture. Readers willlearn how to apply this model to their organizations for developinga culture of innovation that evolves with the times and offersfresh solutions to new challenges.
Innovative thinking and disciplined execution are what madeFedEx a market leader, and they can help any business in anyindustry do the same. Each chapter covers a different aspect ofinnovation with real-life stories that highlight its effectiveness,and offers valuable ideas that lead managers through the process ofimplementing those practices.
By breaking innovation down to its three simpleststeps-generation, acceptance, and implementation of ideas-andoffering proven leadership practices that really work, FedExDelivers offers unique insight and invaluable advice on building anorganization that can adapt to any challenge and meet any goal intoday's highly competitive global economy.
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