Overview
In today’s hyper-competitive world of business, individuals must differentiate themselves in order to stand out and stay on top. Author Michael D. Brown’s Fresh Notes on Personal Branding provides readers with the tools and strategies to do just that. By following the book’s easy-to-use framework, readers will be able to build a successful brand for themselves that can lead to exponential personal, professional, and economic success as a competitive and “Fresh” employee, leader, or entrepreneur.
Using Brown’s “Fresh PASSION” methodology, this short guidebook outlines the core components of brand-building—including “Preparation”, “Staying laser focused”, and “Omitting the Negative”—and provides valuable tips on how to successfully integrate these components into readers’ daily lives. Brief self-assessments following each section allow readers a chance to reflect on their own journey towards becoming a personal brand and identify areas of improvement.
āThose who choose not to utilize their fullest potential run the risk of becoming viewed as “generic”. Fresh Notes helps readers avoid this fate by encouraging them to approach their professional lives with a fresh and proactive mindset.
This book title, Fresh Notes On Personal Branding (Get a Brand or Die a Generic), ISBN: 9781626343610, by Michael D. Brown, published by Greenleaf Book Group Press (January 3, 2017) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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