Overview
“I only hope that we never lose sight of one thing—that it was all started by a mouse.” —Walt Disney
Today, the Walt Disney Company is the biggest entertainment company in the world with theme parks, TV shows, movie studios, merchandise, the most recognizable cartoon character in the world, Mickey Mouse. But a long time ago, brothers Walt and Roy Disney started out with just an idea. Find out more about Disney’s history, the business, and the brand in this illustrated nonfiction book!
- Find out what Walt first intended to name his famous mouse. (Hint: It wasn’t Mickey!)
- Discover behind-the-scenes magic of how Walt Disney World is run.
- Explore the ways the Disney expanded its brand from a little mouse into media, merchandise, and more!
This book title, From an Idea to Disney (How Imagination Built a World of Magic) - 9781328453617, ISBN: 9781328453617, by Lowey Bundy Sichol, C.S. Jennings, published by Houghton Mifflin Harcourt (February 12, 2019) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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