From an Idea to Nike (How Marketing Made Nike a Global Success)

ISBN: 9781328453631
List Price: $7.99

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SKU:
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Overview

From an Idea to Nike is a fully-illustrated look into how Nike stepped up its sneaker game to become the most popular athletic brand in the world. Humorous black & white illustrations throughout.

Ever wonder how Nike became the athletics empire it is today? From an Idea to Nike digs into the marketing campaigns and strategy that turned this running-shoe company into the outfitter for many athletes as well as the iconic American brand. With infographics and engaging visuals throughout, this behind-the-scenes look into the historical and business side of Nike will be an invaluable resource for kids interested in what makes this business run.
  • Find out where the name Nike came from and how the famous swoosh became the signature logo.
  • Learn about the company's first marketing campaign with a star athlete. (Hint: It wasn’t Michael Jordan!) 
  • Explore the ways Nike expanded marketing from running to basketball, soccer, golf, and beyond!

This book title, From an Idea to Nike (How Marketing Made Nike a Global Success), ISBN: 9781328453631, by Lowey Bundy Sichol, C.S. Jennings, published by HMH Books (February 12, 2019) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer From an Idea to Nike (How Marketing Made Nike a Global Success) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

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Product Details

Author:
Lowey Bundy Sichol, C.S. Jennings
Series:
From an Idea to
Format:
Paperback
Pages:
128
Publisher:
HMH Books (February 12, 2019)
Language:
English
ISBN-13:
9781328453631
ISBN-10:
1328453634
Weight:
3.84oz
Dimensions:
5.25" x 7.62" x 0.31"
Case Pack:
48
File:
hc-Metadata_Only_HarperCollins_US_Metadata_20240519115016-20240520.xml
Folder:
hc
List Price:
$7.99
As low as:
$3.92
Publisher Identifier:
P-HC
Discount Code:
A
Audience:
Children/juvenile
Age Range:
6 to 10
Grade Level:
1st Grade to 5th Grade
Country of Origin:
United States
Pub Discount:
65

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