Getting Innovation Right (How Leaders Leverage Inflection Points to Drive Success)

ISBN: 9781118378335
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$27.95
SKU:
9781118378335
Availability:
559
Minimum Purchase:
25 units
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Product Details

Author:
Seth Kahan
Format:
Hardcover
Pages:
272
Publisher:
Wiley (March 11, 2013)
Language:
English
Audience:
General/trade
ISBN-13:
9781118378335
Weight:
16oz
Case Pack:
22
File:
Wiley-wileyUS_2_1_20251015-20251015.xml
As low as:
$19.29
Folder:
Wiley
Shipping Origin:
Wiley-3
List Price:
$27.95
Publisher Identifier:
P-WIL
Discount Code:
D
Dimensions:
6.45" x 9.3" x 1"
Country of Origin:
United States
Pub Discount:
50
Imprint:
Jossey-Bass

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Overview

Real-world strategies for uncovering potential and capitalizingon opportunity

Innovation is worth little unless it generates lasting success,and gaining measurable results from new ideas requires more thancreative risk-taking. Successful innovation demands a tacticalapproach, and Getting Innovation Right reveals how yourcompany can secure real traction and growth in the marketplace.With Seth Kahan's outcome-based approach, based on his experienceleading innovation initiatives at a diverse range of organizations,you will identify the inflection points that generate marketopportunities for your company and leverage the best techniques forsecuring a foothold in a lucrative new space.

  • Offers a framework of 7 key activities for results-driveninnovation, from intelligence-gathering through execution
  • Goes beyond abstract advice to offer hands-on approaches thatare relevant and applicable in any organization
  • The companion and follow-up to Seth Kahan's bestselling firstbook,Getting Change Right and FastCompany.com blogLeading Change

Grounded in market-based reality, Getting InnovationRight is an indispensable resource for leaders looking to driveresults and move in fresh directions.

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