Overview
A father and son sales team reveal the secrets of salessuccess
In Golden Circle Secrets, father-and-son team Dale and Ben Midgleyshow management and the sales team how to achieve consistentsuccess in sales. Based on a unique new strategy that responds tocustomer values and expectations, the Midgleys reveal how sales andmanagement are inseparable components of sales success that mustwork in tandem to produce consistent results for an organization.Sales increase when management and its sales force are on the samepage. The "golden circle" is based on a customer-oriented businesssystem specifically designed to help companies attract and satisfycustomers and energize employees, while maintaining a consistentlyhealthy level of profits.
In Golden Circle Secrets, father-and-son team Dale and Ben Midgleyshow management and the sales team how to achieve consistentsuccess in sales. Based on a unique new strategy that responds tocustomer values and expectations, the Midgleys reveal how sales andmanagement are inseparable components of sales success that mustwork in tandem to produce consistent results for an organization.Sales increase when management and its sales force are on the samepage. The "golden circle" is based on a customer-oriented businesssystem specifically designed to help companies attract and satisfycustomers and energize employees, while maintaining a consistentlyhealthy level of profits.
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