Hospitality in Asia (A New Paradigm)

ISBN: 9781138387553
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Overview

In a rapidly advancing era, a fresh look at the concept of hospitality from socio-cultural perspectives is needed. This book proposes that a new paradigm in hospitality has been developed in Asia due to its unique culture, social values and traditions.

Based on Kaye Chonā€™s extensive field research and experience teaching in hospitality over three decades, this book provides a historical review of the hospitality industry. In order to continue the sustained growth of the hospitality industry and improve quality, it is vital for the industry to create new business models. A flexible approach should be adopted, using new, and different, ways to enhance business instead of traditional methods which may now be outdated. It is vital that new business models embrace innovation and,Ā at theĀ present time, this means finding ways to implement new technology. The eight chapters in the book are richly detailed with case studies and insights from the author's own experiences, providing cutting-edge perspectives on understanding a new paradigm of hospitality embraced in Asia.

Written in an accessible style, this book will be valuable reading to students and practitioners who wish to further understand the rapidly developing hospitality and tourism industries in Asia. It will beĀ a useful resource for those studying hospitality, tourism development, leisure studies, business studies management and the service industries.

This book title, Hospitality in Asia (A New Paradigm), ISBN: 9781138387553, by Kaye Chon, published by Taylor & Francis (February 19, 2019) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer Hospitality in Asia (A New Paradigm) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

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Product Details

Author:
Kaye Chon
Format:
Paperback
Pages:
100
Publisher:
Taylor & Francis (February 19, 2019)
Language:
English
ISBN-13:
9781138387553
Weight:
9.625oz
Dimensions:
7.4375" x 9.6875"
File:
TAYLORFRANCIS-TayFran_240411043620272-20240411.xml
Folder:
TAYLORFRANCIS
List Price:
$51.99
Case Pack:
10
As low as:
$46.79
Publisher Identifier:
P-MISC
Discount Code:
H
Audience:
College/higher education
Country of Origin:
United States
Pub Discount:
30

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