Overview
Why? Most plans waste too much ink on numbers and devote too little to information that really matters to investors. The result? Investors discount them.
In How to Write a Great Business Plan, William A. Sahlman shows how to avoid this all-too-common mistake by ensuring that your plan assesses the factors critical to every new venture:
· The peoplethe individuals launching and leading the venture and outside parties providing key services or important resources
· The opportunitywhat the business will sell and to whom, and whether the venture can grow and how fast
· The contextthe regulatory environment, interest rates, demographic trends, and other forces shaping the venture's fate
· Risk and rewardwhat can go wrong and right, and how the entrepreneurial team will respond
Timely in this age of innovation, How to Write a Great Business Plan helps you give your new venture the best possible chances for success.
This book title, How to Write a Great Business Plan (Miniature Edition), ISBN: 9781422121429, by William A. Sahlman, published by Harvard Business Review Press (March 1, 2008) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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