It's Not About the Coffee (Lessons on Putting People First from a Life at Starbucks)

During his many years as a senior executive at Starbucks, Howard Behar helped establish the Starbucks culture, which stresses people over profits. He coached hundreds of leaders at every level and helped the company grow into a world-renowned brand. Now he reveals the ten principles that guided his leadership-and not one of them is about coffee. Behar shows that if you think of your staff as people (not labor costs) they will achieve amazing results. He discusses the importance of building trust, telling hard truths, thinking independently, and more. And he shares inside stories of key turning points for Starbucks, as it fought to hang on to its culture while growing exponentially.

This book title, It's Not About the Coffee (Lessons on Putting People First from a Life at Starbucks), ISBN: 9781591842729, by Howard Behar, Janet Goldstein, Howard Schultz, published by Penguin Publishing Group (April 28, 2009) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

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