Overview
This edited text compiles advanced material relating to strategy and marketing in the field of sports business. Featuring contributions from experts across the sports business field, the book approaches strategy from the standpoint of managing and marketing a brand. With integrated current-day examples highlighting practices and issues, as well as ‘real-world’ applied video cases, this book is ideal for marketing students and sports business practitioners looking to gain strategic insights into the industry.
This book title, Leveraging Brands in Sport Business - 9780415534857, ISBN: 9780415534857, by Mark Pritchard, Jeffrey Stinson, published by Taylor & Francis (August 5, 2013) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
Unlike Amazon and other retailers who may also offer Leveraging Brands in Sport Business - 9780415534857 books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.
Prefer to work with a human being when you order Leveraging Brands in Sport Business - 9780415534857 books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!