Made in Italy Industries (Managerial Issues and Best Practices) by Luana Carcano, Gabriella Lojacono, 9788885486546

Made in Italy Industries (Managerial Issues and Best Practices)

Made in Italy Industries (Managerial Issues and Best Practices) by Luana Carcano, Gabriella Lojacono, 9788885486546
ISBN: 9788885486546
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Overview

This book describes why the Made in Italy brand has such a strong relevance for Italy competitiveness and analyzes the key managerial issues for Made in Italy companies. The aim is to give a comprehensive vision of the peculiarity of management and strategy in companies that can be classified as Made in Italy—organizations that are challenged by ownership, size, and key strategic decisions issues influenced by the associated global image. The book focuses on the common challenges among key players in the key industries—food, cosmetics, eyewear and mechanics, and fashion—at the basis of the Italian economy. The authors consider both B2B and B2C business models to better appreciate the variety and the strength of Italian companies.

This book title, Made in Italy Industries (Managerial Issues and Best Practices), ISBN: 9788885486546, by Luana Carcano, Gabriella Lojacono, published by EGEA Spa - Bocconi University Press (July 1, 2018) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

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Product Details

Author:
Luana Carcano, Gabriella Lojacono
Format:
Paperback
Pages:
212
Publisher:
EGEA Spa - Bocconi University Press (July 1, 2018)
Imprint:
EGEA Spa - Bocconi University Press
Language:
English
Audience:
Professional and scholarly
ISBN-13:
9788885486546
ISBN-10:
8885486541
Weight:
11.04oz
Dimensions:
6" x 9.25" x 0.5"
File:
Eloquence-IPG_01012025_P8124417_onix30_Complete-20250101.xml
Folder:
Eloquence
List Price:
$34.95
Pub Discount:
32
Case Pack:
48
As low as:
$30.76
Publisher Identifier:
P-IPG
Discount Code:
H

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