Make It in America (How International Companies and Entrepreneurs Can Successfully Enter and Scale in U.S. Markets)

ISBN: 9781119885146
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$30.00
SKU:
9781119885146
Availability:
600
Minimum Purchase:
25 units
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Product Details

Author:
Matthew Lee Sawyer
Format:
Hardcover
Publisher:
Wiley (December 1, 2022)
Language:
English
Audience:
General/trade
ISBN-13:
9781119885146
File:
Wiley-wileyUS_2_1_20250915-20250915.xml
Folder:
Wiley
List Price:
$30.00
As low as:
$20.70
Shipping Origin:
Wiley-1
Publisher Identifier:
P-WIL
Discount Code:
D
Pages:
272
Weight:
16oz
Dimensions:
6.2" x 9" x 1.1"
Case Pack:
18
Pub Discount:
50
Imprint:
Wiley
Country of Origin:
United States

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Overview

A valuable handbook for entering, launching, and growing business in the United States

The U.S. is the best place for business. It has the biggest economy, wealthiest consumers, ready capital financing, and a pro-business legal system. Immigrants can attain their American Dream. However, foreign executives and entrepreneurs often underestimate the challenges and complexity of doing business in U.S. markets.

Make It in America: How International Companies and Entrepreneurs Can Successfully Enter and Scale in U.S. Markets provides valuable insights, useful tools, and practical advice on a wide range of topics, including: financing, marketing, managing legal and tax requirements, protecting intellectual property, working with Americans, and navigating the visa and immigration system. The book includes case study lessons from businesses that came to the U.S. from South Korea, Scotland, Italy, India, Germany, France, England, Denmark, Colombia, Canada, and Australia.

Author Matthew Lee Sawyer is a business and marketing strategist who has built dozens of successful brands and start-up businesses for both U.S. and international companies. He is Managing Director of a global consulting firm and teaches at Columbia University and NYU.

An indispensable resource about doing business in the U.S. for international business leaders, entrepreneurs, expats, and foreign students, Make it in America also provides valuable lessons for Americans who want to learn about the challenges that non-U.S. nationals face.

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