Overview
The book successfully combines theory with practical application, featuring case studies, examples and a ‘critical incidents’ feature that make these topics engaging and relevant for students of business and management.
The book features chapters on cutting-edge topics, including:
• Big data
• Analytics
• Managing emerging technologies and decision-making
• Managing the ethics, security, privacy and legal aspects of data-driven decision-making
The book is accompanied by an Instructor’s Manual, PowerPoint slides and access to journal articles.
Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.
This book title, Management Decision-Making, Big Data and Analytics, ISBN: 9781526492005, by Simone Gressel, David J. Pauleen, Nazim Taskin, published by SAGE Publications (January 21, 2021) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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