Overview
This book provides an in-depth exploration of two key aspects of managing cultural collaborations: managing the multiple identities of venture participants and managing the diverse images and brand relationships.
This book title, Managing Cultural Joint Ventures (An Identity-Image View), ISBN: 9781032374758, by Tanja Johansson, Annukka Jyrämä, Kaari Kiitsak-Prikk, published by Taylor & Francis (August 26, 2024) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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