Overview
Praise for Master the Media to Attract Your Ideal Clients
"This book is a marketing masterpiece. It should be requiredreading for all financial professionals."
-Janine Wertheim, Chief Marketing Officer Securities America,Inc.
"Marketing is the lifeblood of any practice. The media is the mosteffective and cost-efficient way to market. Unfortunately, mostpractitioners only dream of media attention. No more-Derrick Kinneydelivers on his promise to help you 'master the media.'"
-Harold Evensky, CFP author, Wealth Management
"This fast-moving, practical book gives you a step-by-step processto multiply your results and dramatically increase your exposureand name recognition. A classic!"
-Brian Tracy, President, Brian Tracy International author, CreateYour Own Future
"Kinney offers an easy and effective 'how-to' approach forfinancial producers to gain recognition and credibility by becomingmedia sources. If you want to take your business to the next level,this book can help you get there."
-Gail S. Waisanen, CLU, Editor, Life Insurance Selling
"Derrick Kinney has built an effective marketing system that everyadvisor can use to help grow their business and attract moreprofitable clients."
-John J. Bowen Jr., CEO, CEG Worldwide, LLC columnist for FinancialPlanning
"This book is a marketing masterpiece. It should be requiredreading for all financial professionals."
-Janine Wertheim, Chief Marketing Officer Securities America,Inc.
"Marketing is the lifeblood of any practice. The media is the mosteffective and cost-efficient way to market. Unfortunately, mostpractitioners only dream of media attention. No more-Derrick Kinneydelivers on his promise to help you 'master the media.'"
-Harold Evensky, CFP author, Wealth Management
"This fast-moving, practical book gives you a step-by-step processto multiply your results and dramatically increase your exposureand name recognition. A classic!"
-Brian Tracy, President, Brian Tracy International author, CreateYour Own Future
"Kinney offers an easy and effective 'how-to' approach forfinancial producers to gain recognition and credibility by becomingmedia sources. If you want to take your business to the next level,this book can help you get there."
-Gail S. Waisanen, CLU, Editor, Life Insurance Selling
"Derrick Kinney has built an effective marketing system that everyadvisor can use to help grow their business and attract moreprofitable clients."
-John J. Bowen Jr., CEO, CEG Worldwide, LLC columnist for FinancialPlanning
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