Overview
Meet “moimoi,” the playful shapes that babies love to look at! At the University of Tokyo, Dr. Kazuo Hiraki wanted to create a book based on babies’ actual preferences. He found that moimoi held babies’ attention for twice as long as other designs—and a star was born.
Now, the bestselling Japanese series (with 800,000 books in print) crosses the ocean with Moimoi—Look at Me! and Moimoi, Where Are You? High-contrast books for babies don’t have to be black and white: Jun Ichihara’s vivid artwork will enchant babies from birth to age 3 with a full rainbow of bold hues.
Moimoi, Where Are You? continues the fun of Moimoi—Look at Me! with deluxe die-cuts that create a clever game of hide-and-seek. Delight (or distract) your baby by saying “moimoi” every which way, as their new favorite shapes vanish and reappear with every page turn. Peekaboo, moimoi!
This book title, Moimoi, Where Are You? (A High-Contrast Peekaboo Book for Babies), ISBN: 9781615197828, by Kazuo Haraki, Jun Ichihara, published by The Experiment (September 9, 2025) is available in board book. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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