Overview
Posing as a CEO of a fictitious direct-mail corporation, Larson infiltrated companies that gather and sell personal information to assist businesses in their marketing campaigns. He discovered the systems used to gather personal data, the staggering amount of personal information companies can gather, and the government’s role in helping companies learn about you.
This book title, Naked Consumer (How Our Private Lives Become Public Commodities), ISBN: 9780140233032, by Erik Larson, published by Penguin Publishing Group (February 1, 1994) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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