SAVE $40 off $800+

All Business Books with
Coupon Code:

BUS24

Native Advertising (The Essential Guide)

SAVE $40 off $800+

All Business Books with
Coupon Code:

BUS24

ISBN: 9780749481162
List Price $34.99 Up to % OFF

FREE Ground Shipping in US

Expect Delivery in 4-10 weekdays

Brand New Books

Lock in your price today! Prices tomorrow are NOT GUARANTEED.
$34.99
List Price
Your Price Per Book
Discount
Total for copies: Save

Found a lower price on another site? Request a Price Match

Minimum Order: 25 copies per title

true
Quantity
Price
Discount

Minimum Order $100 / 25 copies per title, no exceptions

Not ready to place your order?

Prices change daily. Order now!

$34.99
SKU:
9780749481162
Minimum Purchase:
25 units
Bulk Pricing:
Buy in bulk and save

Minimum Order: 25 copies per title

true

Overview

Native advertising: paid-for media that looks and behaves like the content around it. It affects us all. If you own a smartphone, use social media or read content online, you will have been exposed to it - often without realizing. Influenced by digital trends such as mobile advertising, programmatic advertising, ad-blocking, fake news and artificial intelligence, native advertising is a multibillion-dollar industry. It is central to the digital success of many leading brands and companies.

This comprehensive study by one of the industry's foremost authorities explores the rise of this exhilarating new channel - its impact on the digital media space, and what marketers and businesses need to know about it. Native Advertising explores the future of digital advertising and explains why its growth is inevitable, using real-life examples and interviews from marketing leaders around the world and a range of case studies including The New York Times and The Independent.

Native Advertising goes beyond sponsored posts on Facebook, promoted tweets and BuzzFeed branded articles. It looks at the heart of the matter: audience, budget, content and success measurement. It is full of first-hand advice for any marketer wanting to make the most of digital innovation.

This book title, Native Advertising (The Essential Guide), ISBN: 9780749481162, by Dale Lovell, published by Kogan Page,Kogan Page (October 31, 2017) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer Native Advertising (The Essential Guide) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

Prefer to work with a human being when you order Native Advertising (The Essential Guide) books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!

Product Details

Author:
Dale Lovell
Format:
Paperback
Pages:
248
Publisher:
Kogan Page,Kogan Page (October 31, 2017)
Language:
English
Audience:
College/higher education
ISBN-13:
9780749481162
ISBN-10:
0749481161
Weight:
13.76oz
Dimensions:
6.1" x 9.25" x 0.39"
File:
TWO RIVERS-PERSEUS-Metadata_Only_Perseus_Distribution_Customer_Group_Metadata_20240403160950-20240404.xml
Folder:
TWO RIVERS
List Price:
$34.99
Case Pack:
20
As low as:
$17.84
Publisher Identifier:
P-PER
Discount Code:
A
Pub Discount:
60

Ordering Details

  • Product Availability: Typically, all books are in stock and ready to ship. If a title becomes unavailable unexpectedly, you will be contacted with 24 business hours.
  • Standard Shipping: FREE Shipping via ground transportation within the continental United States.
  • Estimated Delivery: Most orders deliver within 4-10 business days from order date (excluding weekends and holidays). Orders shipping to Alaska or Hawaii should allow a minimum of 3 weeks for delivery.
  • Rush Shipping: Deliver in 5 business days from order date (excluding weekends and holidays).
  • Important Note: Books ship from various warehouses and may receive multiple cartons to fill the complete order. Do not assume your order is shipping from Portland, OR.
  • Payment Terms: Visa, MC, Amex, PayPal, Purchase Orders and P-Cards can be used to purchase online. Check and wire-transfer payments are available offline through Customer Service