Overview
This book reveals the importance of seeking and building an identifiable and favourable corporate identity for the enterprise. The subject is pursued in all its aspects, from the stage of basic market research right through to organization and control of the corporate plan.
This book title, Planning the Corporate Reputation (RLE Marketing), ISBN: 9781138994973, by Vic Markham, published by Taylor & Francis (December 17, 2015) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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