Public Relations in the Gulf Cooperation Council Countries (An Arab Perspective)

The Arab world has engaged in public relations for thousands of years, and the public relations literature provides multiple examples extending from ancient times. However, modern public relations is much more vaguely defined. This is partly because the research surrounding public relations practice in the Middle East remains sparse, especially in the Gulf Cooperation Council (GCC) countries.

This book presents a clear picture of contemporary PR practice in this region, providing a background on the evolution of public relations in each GCC country. It shows how environmental factors (historical, cultural, socio-political, and economic) influence practice in the region. It also contributes to public relations scholarship, education, and practice worldwide by providing new perspectives to those unfamiliar with its practice in this region.

This book will benefit scholars and practitioners alike through its informed analysis of the strengths and weaknesses of practice in the GCC countries, as well as being of great benefit to the development of professional practice in the region.

This book title, Public Relations in the Gulf Cooperation Council Countries (An Arab Perspective), ISBN: 9780367730765, by Talal Almutairi, Dean Kruckeberg, published by Taylor & Francis (December 18, 2020) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

Unlike Amazon and other retailers who may also offer Public Relations in the Gulf Cooperation Council Countries (An Arab Perspective) books on their website, we specialize in large quantities and provide personal service, from trusted, experienced, friendly people in Portland, Oregon. We offer a Price Match Guarantee, and QuickQuote form, to make purchasing quick and easy.

Prefer to work with a human being when you order Public Relations in the Gulf Cooperation Council Countries (An Arab Perspective) books in bulk? Our Book Specialists are standing by Monday-Friday 8-5 PST, ready to help!