Overview
Reasserting the Disney Brand in the Streaming Era investigates the evolution of the Disney brand at a pivotal moment – the move from content creation to acquisition and streaming – and how the company reasserted its brand in a changing marketplace.
This book title, Reasserting the Disney Brand in the Streaming Era (A Critical Examination of Disney+), ISBN: 9781032428673, by Robert Alan Brookey, Jason Phillips, Timothy Pollard, published by Taylor & Francis (October 7, 2024) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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