Scenario Planning (A Field Guide to the Future)

ISBN: 9781118170151
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$29.95
SKU:
9781118170151
Availability:
599
Minimum Purchase:
25 units
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Product Details

Author:
Woody Wade
Format:
Paperback
Pages:
208
Publisher:
Wiley (March 27, 2012)
Language:
English
Audience:
General/trade
ISBN-13:
9781118170151
Weight:
15.2oz
Case Pack:
28
File:
Wiley-wileyUS_2_1_license_20251115-20251115.xml
Folder:
Wiley
List Price:
$29.95
As low as:
$20.67
Shipping Origin:
Wiley-1
Publisher Identifier:
P-WIL
Discount Code:
D
Dimensions:
6.8" x 9.9" x 0.5"
Pub Discount:
50
Imprint:
Wiley
Country of Origin:
United States

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Overview

Is your business ready for the future?

Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to taking a long-term look at your business, your industry, and the world, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you:

  • Outline (and help you prepare for) any trends that could play out in the future that could change the political, social, and economic landscapes and significantly impact your business
  • Explore the impact of technological advances and the emergence of new competitors to your business
  • Examine challenges that are only dimly recognizable as potential problems today

This visual book will help you answer this question: Is my organization ready for every possibility?

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