Social Media at Work (How Networking Tools Propel Organizational Performance)

The definitive guide for using social media to build moreeffective organizations

Today's networking technologies-wikis, blogs, and socialnetworking sites-are changing how we build professionalrelationships and work collaboratively. In this insightful book,three organizational development experts from Oracle Corporationoffer executives down-to-earth strategies for leveraging the powerof social media to build more effective and agile organizations,engage employees, and sustain competitiveness.

• Offers practical advice for using social media (wikis, blogs,and social networking sites) to increase organizationaleffectiveness
• Presents proven recommendations for building teams,accelerating learning, and fostering innovation by adopting socialnetworking tools
• Shows how to tap into the power of social networks to improveorganizational performance
• Demonstrates how social media will help organizations thrivefor years to come by drawing on case studies from companies likeIntel, Cisco, Nokia, and others

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