Overview
Now in a fully revised and updated third edition, Sponsorship in Marketing introduces the fundamentals of sponsorship-linked marketing, helping the reader to understand how sponsorship can be planned, executed and measured.
This book title, Sponsorship in Marketing (Effective Partnerships in Sports, Arts, and Events), ISBN: 9781032941608, by T. Bettina Cornwell, published by Taylor & Francis (May 1, 2025) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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