Overview
ASEGURA LA CONTINUIDAD Y EL LEGADO DE TU NEGOCIO
La sucesión del liderazgo de una empresa familiar es un momento clave en el que no solo la permanencia del negocio está en riesgo, sino también la unidad y armonía familiar. Sin embargo, en México solo un mínimo porcentaje de este tipo de empresas tiene un plan para transferir el mando.
Este libro busca acompañar a los empresarios en esta difícil tarea, con todo lo que implica: traspaso de la propiedad, rediseño de la fórmula de gobierno, visión de futuro, formación de los sucesores, entre otros aspectos. Ofrece una metodología validada y las herramientas necesarias para establecer y ejecutar un Plan Integral de Sucesión en el que prevalezca la armonía y fortalezca la capacidad de crear riqueza.
Los autores se enfocan en la dimensión de la Dueñez®, la cual consiste en gobernar la empresa desde la cima y conducirla hacia su mejor destino. Así, el rol de dueño parte de definir la razón de ser de la organización y se encarga de renovar los caminos para que esta maximice el logro de sus objetivos.
Este método incluye casos inspirados en empresas familiares reales que vivieron procesos de sucesión y la manera en que los autores, con sus 40 años de experiencia, han acompañado a empresarios latinoamericanos en su transición.
ENGLISH DESCRIPTION
ENSURE THE CONTINUITY AND LEGACY OF YOUR BUSINESS
The succession of leadership in a family business is a pivotal moment in which not only the long-term survival of the business is at risk, but also the unity and harmony of the family itself. However, in Mexico, only a very small percentage of such companies have a formal plan for transferring leadership.
This book seeks to guide business owners through this challenging process and everything it entails: transfer of ownership, redesign of governance structures, a forward-looking vision, development of successors, among other key aspects. It offers a validated methodology and the necessary tools to establish and execute a Comprehensive Succession Plan that preserves harmony and strengthens the organization’s ability to create long-term value.
The authors focus on the concept of Dueñez®, which involves governing the business from the highest level and steering it toward its best possible future. The role of ownership begins with defining the organization’s purpose and ensuring that the pathways toward achieving its goals are continuously renewed and improved.
This method includes cases inspired by real family businesses that have undergone succession processes, as well as the ways in which the authors—drawing on 40 years of experience—have supported Latin American business owners throughout their transitions.
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