Overview
The personality of a business will mirror the personality of its owner. While no one person is all things to all people; its business MUST be all things to all of its customers or you risk losing them to your competition. This, in a nutshell, is the single-most influential factor in the success of your business. Understanding your personality and how it impacts your business will give you great insight as to where to place your focus on any given time. Survival in today's economic climate requires you to develop strategies for up markets, down-markets and sideways trending market conditions. The 7 Stages of Small Business Success is written as a roadmap for any entrepreneur to reach his or her ultimate destination. We are in the midst of a massive financial meltdown and the most volatile economical conditions the world has ever known. This climate has also produced the greatest opportunity you will ever know in your lifetime. Successful companies from all around the world have learned how to leverage the methods in this book so they are in control of their destiny; and not at the mercy of the economy. Choose your stage, sharpen your focus and take back control right now!
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