Overview
The major features of resort development covered by this book include:
ā¢ Environmental scanning of principal external and internal influential factors
ā¢ The curse and blessings of seasonality
ā¢ Competition for peopleās recreation and retirement dollars
ā¢ Guest activity programming
ā¢ Environmental issues
ā¢ Cruise ships as mobile resorts
ā¢ Staffing issues in isolated areas
ā¢ Financial challenges for owners and operators alike
ā¢ Risk Management
ā¢ Mutually beneficial options for various stakeholders
Based on an analysis of global resort opportunities and trends, the book focuses on those generic features that differentiate regional resort management from urban-centric management needs and priorities. Using comparative case studies the author emphases best case/benchmark examples of a range of resorts ā large and small, urban and rural - to illustrate what can be achieved.
This book title, The Business of Resort Management, ISBN: 9780750666619, by Peter Murphy, published by Taylor & Francis (October 3, 2007) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.
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