The Everything Guide To Writing Copy (From Ads and Press Release to On-Air and Online Promos--All You Need to Create Copy That Sells)

Packed with tips and tricks used by the pros, this valuable resource teaches you to promote products and services, build brands, and write copy that boosts your company’s bottom line. Features expert strategies for you to:
-Write compelling headlines, tag lines, and leads
-Avoid common copywriting mistakes
-Strengthen brand development
-Start a freelance copywriting business
-Write copy for all media-print, radio, TV, and websites

Whether you’re a professional copywriter or just starting out, The Everything Guide to Writing Copy will inspire you to create innovative, sales-generating advertising and marketing pieces.

This book title, The Everything Guide To Writing Copy (From Ads and Press Release to On-Air and Online Promos--All You Need to Create Copy That Sells), ISBN: 9781598692518, by Steve Slaunwhite, published by Adams Media (June 14, 2007) is available in paperback. Our minimum order quantity is 25 copies. All standard bulk book orders ship FREE in the continental USA and delivered in 4-10 business days.

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