The Five Most Important Questions You Will Ever Ask About Your Organization

With Peter Drucker's five essential questions and the help of fiveof today's thought leaders, this little book will challenge readersto take a close look at the very heart of their organizations andwhat drives them. A tool for self-assessment and transformation,answering these five questions will fundamentally change the wayyou work, helping you lead your organization to an exceptionallevel of performance.

Peter Drucker's five questions are:

• What is our Mission? with Jim Collins
• Who is our Customer? with Phil Kotler
• What does the Customer Value? with JimKouzes
• What are our Results? with Judith Rodin
• What is our Plan? with V. Kasturi Rangan

These essential questions, grounded in Peter Drucker's theoriesof management, will take readers on a exploration of organizationaland personal self-discovery, giving them a means to assess how tobe--how to develop quality, character, mind-set, values andcourage. The questions lead to action. By asking these questions,readers can focus on why they are doing what they are doing intheir work, and how to do it better. Designed for today's busyprofessionals, this brief, clear and accessible book will challengereaders to ask these provocative questions and it will stimulatespirited discussions and action within any organization, inspiringpositive change and new levels of excellence, helping all toenvision the future of theirs' or any organization.

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