Overview
Battle-tested frameworks for scaling your company from Silicon Valley's top CEO coach
Now in its Second Edition, The Great CEO Within: The Tactical Guide to Company Building delivers the operational playbook Matt Mochary has refined through over 10,000 hours coaching CEOs at OpenAI, Coinbase, Reddit, Robinhood, and dozens of other billion-dollar companies. These are the specific frameworks, templates, and implementation scripts used by founders building the most valuable technology companies today.
The Great CEO Within provides immediately deployable systems: the Energy Audit technique for restructuring calendars toward high-value activities, Meeting Efficiency protocols that improve decision quality, and Impeccable Agreements systems for tracking commitments. New to this edition are chapters addressing remote team management, AI-era leadership challenges, and lessons from coaching technology's most influential companies.
Readers will also find:
- Directly Responsible Individual accountability frameworks that clarify ownership and eliminate ambiguity across fast-growing organizations
- Scripts and templates for building feedback cultures where difficult conversations happen naturally and productively across teams
- Techniques for identifying when fear or anger distort judgment and methods for restoring clear decision-making
- Step-by-step implementation instructions tested across hundreds of high-growth companies at Series B and beyond
- Protocols for efficient decision-making, team alignment, and hiring exceptional people during periods of rapid scale
The Great CEO Within serves first-time and experienced CEOs seeking concrete, field-tested systems for leading high-growth organizations through every stage of scaling.
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